Do people actually fix Ping Pong balls? apparently yes… I shot this image for Men’s Health to show us all how to fix them. Prop Styling by Alma Melendez for Marnie Rose Agency.

How to Fix a Ping Pong Ball
March 8, 2012
Philanthropist shoot for Marie Claire
February 17, 2012
This was my first shoot with photo editor Lizzy Oppenheimer of Marie Claire. I was asked to illustrate the power of giving and the good it does for those less fortunate. Lizzy suggested we think about the Sistine Chapel…we used the “Creation of Adam” by Michelangelo as the inspiration.
Prop Stylist Angela Campos, Hand model Christina Ambers, manicurist Gina Viviano, and Henna Artist Akiyo Ogura
“Stealing Beauty” Fine Jewelry Story
February 1, 2012
I enjoy my collaborations with fashion director Ann Song…she gives me creative latitude to conceptualize stories. I suggested the idea of shooting this in a bank vault to tell the story of the jewels value… “the women that own these jewels do not keep them in their homes, they store them in a bank vault.” Ann allowed me to shoot this on location in an abandoned bank.
As is usual with shooting Fine jewelry each designers work showed up with an armed guard to insure the safe return of the jewelry.
I greatly appreciate designers Cartier, Bulgari, Van Cleef & Arpels, Damiani, Pomellato, Nancy Gonzalez, and Harry Winston for allowing us to showcase their beautiful work.
Fashion Styling by Newheart Ohanian, Prop Styling by Lisa Edsälv.
8 Drugs Doctors Would Never Take
January 30, 2012
Food Is Getting Weaker
January 11, 2012
I was asked by creative director Warren Mason / Muscle and Fitness magazine to shoot this apple and have it deflate to illustrate that some of the produce you are consuming may not be as healthy as you think. Deflating the apple proved to be a real dilemma but with the help of inflatable objects and photoshop we were able to pull it off. Thank you Max Miller for helping me solve this.
Men’s Health Story on Toxic Lawn’s
January 10, 2012
Photo director Jeanne Graves asked me to shoot a story on the chemicals used to create the perfectly green manicured lawns we see in suburbia and its affect on our environment, our children and even our pets. Very interesting article ! Thanks to Sarah Wacksman of Jed Root for her patience and great prop styling.
Acid Eats
July 27, 2011
These images were shot for Prevention Magazine for a story about the effects of folic acid on adults. Folic acid is present in a lot of foods that many of us consume on a daily basis, but recent studies provided by the magazine show that over-consumption may lead to several types of cancer. Many thanks to Philip Shubin for his prop styling talents.
Hooked – Soft Addiction
January 7, 2011
For a recent conceptual editorial shoot, we were asked to create images that sublty referenced the “soft addictions” we currently face in our daily lives. Whether it be caffeine, candy, late-night eating, or text messaging, these addictions, while seemingly harmless, can become a hinderance on our daily lives; draining us both emotionally and physically.

Recent Conceptual Editorial Shoot
June 23, 2010
Money Magazine asked me to create conceptual images that illustrated the financial traps of credit cards, the returning incentives of stock-portfolio diversification, and the decreasing lucrativeness of buying in today’s housing market. To create the “Melting House” image depicting the current state of the real estate market we used the talented ice sculptor Brian Byrne.
For the “Financial Traps” image of the mouse trap I asked the amazing Megan Caponetto to create this for me as well as the crayon image depicting stock portfolio diversification.
photo editor: Ryan Cadiz
The returning incentives of stock portfolio diversification:

Feature Story for Self Magazine – Foot Surgery
May 26, 2010
Bill was commissioned to shoot a recent story for Self Magazine on how more women are surgically altering their feet to fit into designer shoes. Once Bill read the story, he discussed concepts with Cindy Searight and Jean Jarvis. In the end, the images shown below are a direct result of the trust between a creative director and a photographer. Cindy trusted Bill to go make the pictures that would tell the story…

















